E-marketing should lead to greater intelligence on prospects, right? The opposite has proven true as companies become overwhelmed with data sources and struggle to keep contact databases accurate and up-to-date.
Add to this the rapid decay of business information and you have one major problem! The result? Companies large and small are losing MILLIONS in potential revenue.
Download the e-book and hear about the shocking findings that are hindering sales teams everywhere, and what you can do to make sure your team isn't affected by Dirty Data.