AA-ISP Training Tuesday: The Truth About Account-Based Sales

Author: Gabe Larsen, Momentum Director InsideSales.com
Posted: September 13th, 2016
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Overview

Have you heard the buzz around Account-Based Sales? Have you wondered what to do and what not to do? In this session, Gabe Larsen, Momentum Director for InsideSales.com, along with host, Richard Harris, discuss the key points of a successful and unsuccessful account-based strategy.

WHAT YOU WILL LEARN
• How sales and marketing can operationalize a more effective collaboration
• The important role of technology and which tools are critical to your success
• What a strategic-outreach initiative looks like and how can you create a successful one

ABOUT OUR SPEAKER
Gabe Larsen joins InsideSales.com with over 15 years of experience in revenue generation, from helping financial clients price and trade complex derivatives to helping multi-national organizations penetrate new markets. As Director of InsideSales.com’s Momentum Strategy team, Gabe’s expertise will help clients solve the biggest problems in the Sales Acceleration space.

TRAINING TUESDAY HOST
Richard Harris, Owner, The Harris Consulting Group

PLEASE NOTE
AA-ISP Training Tuesday is a 30-min session for AA-ISP Members only and recurs every 2nd Tuesday at 1pm ET.

Feel free to contact us with any questions and to share your thoughts at memberservices@aa-isp.org or call 1-800-604-7085 ext 130.

Categories

Leadership, Sales Process, Sales Research, Sales Tips, Sales Training

Keywords

Communication, Coaching, Productivity, Development, Leadership, Sales Models, Metrics, Vision, Mission, Questions, Market Area, Studies, Pipelines, Guidelines, Tools, Information, Effectiveness, Ongoing Training

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