Everyone seems to have an opinion on how to generate pipeline from cold emailing, to calling, to content marketing. In order for any of those tactics to work, you have to start with the basics and make sure you have a cohesive strategy in place. In this ebook, you’ll learn three clear steps to creating a pipeline strategy that delivers consistent results while adopting the best configuration for your pipeline generation discipline.
This eBook covers:
The current state of pipeline generation
New trends in pipeline strategy
Steps to getting started