AA-ISP Training Tuesday: Expert Chat - Sales Engagement Strategies

Author: Tim Harris, Joe Venuti, Armen Zildjian, Matt Amundson
Posted: November 12th, 2019

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Sales Engagement Strategies: From Targeting to Enabling Personalized Outreach at Scale

Gone are the days where a simple mail merge or email blast would be enough to engage your buyers. Sales and marketing technologies have evolved over the last decade giving sales reps the ability to find high-propensity prospects and engage them with hyper-personalized buyer engagement across the entire customer journey. The key is knowing what engagement strategy to use for each stage of the buyer’s journey so you can put the human touch back into the B2B customer experience.
Join this expert chat led by Tim Harris of DialSource with special guests from Everstring, Sendoso, and Drift, as they share the best sales engagement strategies to use at every stage of the buyer's journey.
Sign up for this webinar to learn:
  • How to use intent data to target high-value accounts
  • When and how to use direct mail in sales to move people forward
  • The best way to humanize SDR engagement that leads to more booked meetings
  • Tips to power up your CRM with engagement data to enable your reps


Tim Harris, DialSource

Joe Venuti, Sendoso

Armen Zildjian, Drift

Matt Amundson, EverString



Frontline Reps, Appointment Setting, B2B Sales, Prospecting, Sales Process, Sales Research, Sales Tips, Sales Tools


Productivity, Techniques, Sales Skills, Prospecting, Lead Generation, Appointments, Follow ups, Appointment Setting, Lead Gen, Marketing, Tips, Identifying, Guidance, Best Practices, Examples, Do's and Don'ts, Effective, Tricks, Technology, Learning, Guidelines, Tools, Activity