Selling In Sync: What To Do When Conflicting Beliefs Create a Sales Roadblock

Author: Steve Schmidt
Posted: December 12th, 2019

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It happens every day in sales organizations: a salesperson, in danger of missing quota, is implored by their manager to increase their sales activity.  This is particularly true as more companies charge people in non-traditional sales roles with identifying revenue opportunities.

But the low level of activity isn’t the problem; it’s only a symptom of the problem. And most organizations aren’t going beneath the surface to understand what the real problem is.  What’s going on beneath the surface?

This paper explores:

  • The real reason salespeople struggle to adopt a sales mindset
  • Four profiles of salespeople whose beliefs and values are out of sync
  • Tactics to help each profile overcome their obstacles
  • Latest data on what separates top performers from the pack
  • How sales leaders can remove roadblocks for their team


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