Inside sales leaders, are you ready for your moment? In a digital-first buying environment, your core selling skills are in-demand and second to none. In fact, you are the role model for what efficient and effective digital selling is all about. You and your teams are ready to usher your organizations into a future in which ALL sales leaders need the remote selling skills, knowledge, and expertise you’ve developed and continue to refine.
Recent research indicates that between 80-90 percent of “field” sales interactions with potential buyers take place in digital settings - email, voicemail, social, web meetings. But too many sellers are still relying on traditional sales processes and approaches. Sales leaders agree: there is an urgent need to optimize your teams in ways that make them more digitally diligent and savvy. Are you prepared with content, cadences, skills and coaching for the completely remote approaches most buyers now prefer?
Even your best sellers don’t close deals on their own. Enablement provides the scaffolding to support the sales conversation throughout the buyer’s deciding journey. And in digitally-driven sales environments, sales and enablement can’t afford to be out of sync.
Once a sales rep is hired, they require continuing education to improve their skills (as well as help onboard newer reps). Training and development professionals will hear how other companies are building their own ongoing training programs.
As buyers increasingly prefer virtual and remote buying experiences, a marketer’s job no longer ends with lead generation. Marketing must drive self-service engagement deeper into the buyer’s deciding journey than ever before. Need to explore what demand generation for full-funnel digital sales looks like for you and your team?
Customer success might be the untapped influencer in your commercial conversations with customers. Being closest to your customer, you are intimate with their journey from hand-off to renewal to expansion- identifying needs and opportunities much more quickly than anyone else in your revenue org. Digital technologies are shaping and sharpening that superpower. Are you maximizing the potential of customer success through these digital touches?
Attracting and retaining top talent is more important than ever. Learn how other companies are changing their approaches through case studies and panel discussions.
Enabling our inside sales teams to perform at the highest level requires tools and technologies as well as an updated methodology. Enablement professionals will learn how to better align their organizations with the future of selling.