Digi-Cast with AA-ISP & Sales Enablement Society - Episode 3 - The 5 Pillars of Sales Enablement
In the third digi-cast, Bob and Scott discuss "The 5 Pillars of Sales Enablement". Scott Santucci outlines 5 areas which all effective sales enablement functions should support:
- Know thy Audience
- Accessibility of the Audience
- Secure the Meeting
- Make the Match
- Use the Business Case

Take a look!
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