Research indicates sales activity and results increase when reps operate at peak emotional efficiency
and effectiveness. In a recent study, Salespeople who completed Mental Toughness training had a
32% average year-over-year increase in sales production.
The AA-ISP is excited to bring you this online, self-paced training program delivered by Dr.
David Neff and his team of mental toughness experts. The Mental Toughness Training is based on
hundreds of research studies in the fields of performance psychology and sports psychology along
with the practical experience of Dr. David Neff and his team of mental experts. Dr. Neff and his
team have helped thousands of professional athletes and professional Salespeople.
With courses designed for either Managers or Salespeople, or Sales Teams you will be sure to get
the training you need to become mentally tough. The Mental Toughness Managers Course provides a
deeper dive into the lessons, as well as additional training on becoming an Elite Level Mental
Toughness Coach for their teams.
For behaviors to change, mental toughness strategies must be mastered. The training course is
delivered on the BrainX Training System, which is the same platform used for the AA-ISP’s
Students will take a variety of courses which consist of:
With courses designed for either Managers or Salespeople, you will be sure to get the training
you need to become mentally tough. The Mental Toughness Managers Course provides a deeper dive
into the lessons, as well as additional training on becoming an Elite Level Mental Toughness
Coach for their teams.
Salespeople normally complete the course work in a period of four to eight weeks, depending on
how much time they spend in training each day. The optimum training schedule is for Salespeople
and Sales Managers to spend 15 to 30 minutes dedicated to this course, early in each work day.
This schedule has an effect on the brain that is similar to the physical exercise effect, which
increases metabolism for several hours after exercise. In this case, Salespeople report an
increased level of mental focus and productivity.
In this lesson, Dr. Neff explains the importance of having an effective pre-call
system, and how having a final mental prep step can radically boost your success rate.
Asia-Pacific & Middle East:
"This routine has helped me stay calm and take each call with an open mindset."
"I had never done this before. Maybe sort of positive versus negative thoughts, but not the tweaks to change the inner dialogue. I like this very much."
"I have changed negative self talk into positive self talk. It's been extremely helpful because I am more objective in the moment."
"It has helped center me and reduce the feeling of stress."
"The exercises have allowed me to remain calm, focused and more confident in situations that might otherwise become more stressful."
"These techniques REALLY WORK, when needed, to calm me down and make me more comfortable...and to get back into a good Zone-5 state."