Creating a successful ABM program can be a challenge, especially with limited resources. Sales and Marketing leaders are invited to join ABM leaders and practitioners to discuss content strategy for improving productivity and increasing revenue.
During this panel session, we'll introduce the four key phases of ABM: account selection, orchestration planning, execution, and measurement.
Featured Panelists:
During the breakout sessions, we’ll tackle key elements to develop buyer focused content for ABM campaigns. Facilitators will lead the following table talks:
Breakout sessions be hands on with time for attendees to report back on session findings. Report backs will be oriented on key findings to use in your organization.
Please note, this session is a benefit of Emblaze membership. Non-members are invited to attend one session as our guest. Additional participation requires active membership at the time of registration.
Join nowPlease note, this session is a benefit of Emblaze membership. Non-members are invited to attend one session as our guest. Additional participation requires active membership at the time of registration.
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