AA-ISP Washington DC Chapter: You Can’t Teach People to Sell By Teaching People to Sell

May 22nd, 2019 5:30pm - 7:30pm EST/EDT

WeWork 1775 Tysons Blvd, Tysons, VA 22102 Suite 400 (View Map)

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You Can’t Teach People to Sell By Teaching People to Sell

Presented by Bruce Wedderburn, Integrity Solutions

Location: WeWork Tysons Corner - 1775 Tysons Blvd, Tysons, VA 22102 


5:30: Networking, Happy Hour. 
Event kickoff intro and Speaker
Q&A, Network and Wrap up 


Every Inside Sales leader is looking at increased sales targets in 2019. Achieving those goals needs to go beyond just implementing the latest technology. In addition to that, positioning and coaching your sales reps for increased success has to be a priority. 75% of inside sales teams are hiring and just as many are ramping up training, yet despite this investment sales leaders are feeling increased pressure to achieve aggressive growth goals. What’s missing?

You’ve probably seen this many times – you hire two sales reps, one goes on to become a solid performer and the other never gets out of second gear. Same for front-line managers. Why do so many people with similar skill sets, experience and training perform at such different levels? What actually causes this fluctuation – and what can you do about it?

This highly interactive session will get to the real root of the problem. It will save you and your sales enablement teams countless hours frustratingly trying to solve the puzzle of sales team performance.

Attendees will learn:

The 5 critical and overlooked dimensions of sales success.

  • The 3 critical conversations that your sales team must be having regularly if you are to reach your sales goals this year.
  • What research says about the gap in performance between organizations who approach their sales team and manager development differently – 20% revenue gap.
  • Three takeaways that you can put into practice the next day.

Attendees will also receive a related eBook; You Can’t Teach People to Sell By Teaching People to Sell.

 Video Overview:  https://www.youtube.com/watch?v=b8AyogL581g

Video Overview:  https://www.youtube.com/watch?v=RUVT8bj_2DU  


Sponsor:  Integrity Solutions 

Venue: WeWork Tysons, Virginia  


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