AA-ISP Washington DC Chapter: Sales Coaching 2.0

June 6th, 2019 5:30pm - 8:30pm EST/EDT

1500 Wilson Blvd suite 700, Arlington, VA 22209 - Headquarters of Phone2Action | 2 Blocks from Rosslyn Metro Station (View Map)

Share this event:

Thursday, June 6th, 2019 

5:30pm - 8:00pm EST/EDT
5:30 PM to 6:30 PM Networking and Happy Hour 
6:30 PM to 7:30 PM Main Event - Panel Discussion on "Creating the Next Generation Inside Sales"
7:30 PM to 8:30 PM Networking, idea exchange. 

HQ of Phone2Action - Rosslyn, VA
1500 Wilson Blvd Suite 700, Arlington, VA 22209
METRO ACCESS:  2 Blocks from Rosslyn Metro station. Orange, Silver, Blue Lines 

Overview: Sales Coaching 2.0: Using data, people, and technology to train the next generation

When it comes to ongoing training and development for your reps, sales leaders have tons of challenges: Addressing the right topics in 1:1 coaching sessions, coming up with smart action plans, making a schedule and being consistent, and measuring the longterm effectiveness of these programs. 
In this roundtable discussion, sales experts from Execvision, GoCanvas, Higher Logic and Ambition will lead a discussion around setting the right KPIs, measuring the right data points to determine success, and the sales tech stack needed to bring traditional sales coaching into the new, metric-driven era.

Metro Access: Rosslyn Metro: - Bue / Orange / Silver 


Moderator: Ivan Gomez, AA-ISP, President, AA-ISP DC Chapter. 

Brian Trautschold, COO and co-founder,  Ambition
Steve Richard, Co-Founder and Chief Evangelist,  ExecVision
Rachel Simon, Director, Sales Enablement, Higher Logic 
Veronica Figueroa, Director of Business Development, GoCanvas

5:30 PM to 6:30 PM: Happy Hour, networking and refreshments
6:30 PM - Roundtable Discussion:  Next Generation Sales Coaching. Data, People, technology, and methodology working towards developing a new generation of Inside Sales
7:30 PM Networking and event wrap up, key takeaways

About our Panelist: 
Rachel Simon, Senior Director, Sales Enablement

Rachel Simon is the Senior Director of Sales Enablement at Higher Logic, where her purview includes onboarding and ongoing training across the sales organization and running the Business Development group.  With a track record that's spanned all sides of the sales and marketing dynamic, and with passion for personal and team development, Rachel is helping Higher Logic dramatically scale and adjust their Go-to-Market strategy to ultimately drive growth in both existing and emerging markets. 

She joined the Higher Logic team following 12 years in nonprofit technology at Blackbaud, where she began her career as a BDR and rose through the ranks as a sales rep, achieving the AE of the Year award twice.  Recognizing an opportunity to help her sales organization at-scale, and with a natural curiosity for both strategy and operations, Rachel pivoted to roles coaching the sales team directly and then owning strategy as a Product Marketing leader.  Most recently, she led Vertical Marketing for Blackbaud's Enterprise Nonprofit group, covering market segmentation and strategy, sales enablement, product marketing, demand generation, and brand. 

Rachel holds a B.A. in Political Science, Philosophy, and Communication & Rhetorical Studies from Syracuse University and an MBA with Beta Gamma Sigma distinction from The Citadel.



About Sponsors:

ExecVision is the only conversation intelligence platform built for coaching. Designed by seasoned sales and customer success professionals, ExecVision empowers organizations to coach people efficiently at scale, improving performance and driving revenue.

The #1 sales performance software, Ambition transforms sales teams into powerful revenue engines. From coaching and analytics to TVs and contests, our tools make it easy for sales leaders to draw smart insights from data, and to create a culture of success on the sales floor — so that every rep can drive revenue in a measurable, meaningful way.

Phone2Action: - Phone2Action's digital advocacy platform makes it easy for organizations to attract and engage supporters in public policy campaigns.


RSVP Here:

Personal Information

Additional Information

Communication Options:
Privacy Policy / Terms of Use:
By submitting this form, you are agreeing to our Terms of Service and Privacy Policy.

Thank you to our Global Chapter Sponsors:

Learn About Sponsorship

Processing. Please wait...