Crystal is the personality data platform to help sales teams know their buyer before starting a conversation. Our platform shares tips on how to effectively communicate with buyers using their natural communication and decision-making style.
Crystal is the personality data platform helping sales teams know their buyer before starting a conversation.
Trusted by the largest Fortune 500 brands and many of the world’s top sales training organizations - like John Barrows and Sandler, Crystal reveals any buyer's personality and how they like to naturally behave, communicate, and make decisions. By arming sellers with rich personality insights, sales teams can intelligently adapt how they communicate, pitch, negotiate, and sell to any personality a buyer or prospect can take.