The Community & Our Mission

Mission Statement

The mission of the AA-ISP is to empower sales leaders and their teams with science-backed insights that make a measurable difference to your revenue, and to strengthen the community of digital sellers worldwide. Whether your organization calls it inside sales, virtual sales, remote sales, or hybrid sales, AA-ISP is your go-to community for learning and networking.

Who We Are

The AA-ISP is a global membership community dedicated to empowering digital leaders and sellers to win more new business and expand more customers through applying science-backed frameworks and techniques. We are committed to providing top quality resources for digital sales leaders and sellers to leverage, including: B2B decision science; access to researchers and expert advisors; virtual skills training with B2B sales experts; roundtables and panel discussions; published content; local chapters; community research and benchmarking; global conferences and exclusive events; career development, and virtual sales training/certification programs for all levels.

Our Community

"The AA-ISP has assembled the best peer community and resources that exist today in the inside and digital sales world, with a passionate group of professionals who push for solutions for consultative virtual sellers. From thriving local chapters to online resources and benchmarking, I’ve relied on and trusted the AA-ISP to elevate inside sales organizations’ talent, strategy, and results, and they deliver."
Rachel Zweck
Sr. Manager – Account Representatives

The growing community includes a variety of roles:

Leaders: Manager, Sales Director, VP, C-Level

Reps: SDR/BDR, Pre-Sales Development, Account Manager, Account Executive, Channel & Distribution, Renewal, Field

Supporting Roles: Enablement, Sales Support, Customer Success, Sales Training, Operations, Marketing, and other cross functions


AA-ISP welcomes all industries to join the community. Among many other industries, our members represent:

SaaS/Software Technology Business Services Manufacturing
Healthcare Education Media/Internet Insurance
Finance Telecommunications Transportation Hospitality

Check Out Our Member Benefits:

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