A nationally-recognized Inside Sales innovator, Bob Perkins has extensive executive experience building and leading highly successful inside sales organizations. During his career he has created unique Inside Sales systems and structures, including team selling models, compensation plans, rewards and recognition programs, performance management tools, and sales campaigns which have been adopted by many of the nation's largest companies. His 25 years Inside Sales experience includes positions as Vice President or Director with Unisys, Silicon Graphics, United Health Group and Merrill Corporation. Bob has benchmarked and worked with many of the country's major corporations to implement or improve their Inside Sales channels. A popular conference speaker, Bob has presented keynote addresses at industry forums and corporate sales conferences nationwide; he also maintains a video channel, Inside Sales Studio, that discusses trends and tactics specifically relevant to Inside Sales leaders and today’s digital transformation. His proven expertise with the interrelated aspects of leadership development, motivation, and sales strategy has made him one of the top Inside Sales authorities in the United States. Bob holds a Master of Science degree in education from Nazareth College, Rochester, New York.
With over 30 years sales and marketing experience, Larry Reeves brings a multidimensional perspective to the AA-ISP executive team. He has managed virtually every aspect of the inside sales industry, from building high performing sales organizations to the strategic development of outsourcing and channel partnerships. Larry's diverse professional background includes inside sales leadership positions with high tech manufacturers and integrators, Silicon Graphics and Unisys. He's held executive leadership roles with the outsourcers Sutherland Group and Performark. Additionally, Larry was a managing partner with strategic planning experts, Hines Consulting; he has application development and sales experience with Custom Solutions, and was a front line sales manager with Channel Re-seller Roslin Computers. An exceptional team builder and motivator, Larry has developed a well-earned reputation for his operational expertise and ability to improve efficiency and productivity. He is a recognized authority in performance tracking and management, CRM tools and data management, and sales and marketing programs. Larry holds a Bachelor of Science degree in Management Information Systems from St. John Fisher College, Rochester, New York.
Joining the AA-ISP in 2010 as a rep, Ashley has worked her way up to be a key leader on the team, overseeing the Sales and Member Services team. She also plays a vital role in the growth, vision, and initiatives of the association. Over the last few years, she has taken on additional responsibilities including the strategic oversight of the Chapter program, Sponsorship Program and many of the Enterprise accounts. Ashley attended St. Catherine University where she received her Bachelor of Science degree in Healthcare Sales. When not working, Ashley enjoys spending time with her husband, and 2 children Sophia and Mason, hanging out at the lake or watching football.
Kameron Hobbs, Director of Marketing joined the AA-ISP team in 2014. Her responsibilities include marketing to the Inside Sales community through a variety of outlets including email, social media, relevant content, public relations, and by maintaining the AA-ISP website. Kameron plays a role in the strategic vision of the association’s growth initiatives and works closely with the whole AA-ISP team to align sales and marketing activities. Kameron attended Mt. Mercy University where she received her Bachelor of Business Administration in Human Resource Management and Business. Residing in Cedar Rapids, Iowa with her husband and four kids, Kameron stays busy cheering on her kids at sporting events, and enjoying time outdoors.
Richard Conde is a Ph.D. candidate attending the University of North Texas. Richard’s research interests include inside sales agent performance, job satisfaction, recruiting and hiring techniques and sales leadership. Richard’s article “The wide, wide, world of Inside Sales: A Framework Delineating Inside Sales Operations” is under review at a top sales journal. Moreover, Richard is currently researching the duality of a B2B inside sales agent role, motivational influences for Hispanic and bi-lingual inside sales agents and the role of blogging on inside sales performance. Upcoming studies include how to motivate applicants to apply for inside sales jobs and inside sales compensation.
Prior to transitioning to academia, Richard spent 10 years as an executive in the financial arena leading mid to large field operations ranging from 150 to 450 employees. As an executive, Richard was known for creating employee-centric cultures, successfully managing change and developing talent. He successfully led multi-year double digit sales growth while reducing turnover and increasing employee engagement from 3.6 to 4.6 as measured by Gallup. Moreover, Richard was known for exporting talent throughout his organizations, this is exemplified by 64% of his direct reports being promoted to greater roles.
As a speaker, Richard has presented the following topics: Relationship Building as Leadership Excellence, Leadership Branding Strategy, Leadership Challenges for Diverse Leaders, Corporate Capital and Being the Whole You at the Workplace. In addition, Richard facilitated “Appreciating Differences” training to over 2,000 employees.
Richard received his MBA from Southern Nazarene University and his BBA in Marketing from the University of Oklahoma. He has also serves as the Vice President of Corporate Relations for the Dallas Prospanica (NSHMBA) Chapter.
Joël Le Bon is a Marketing Professor at the University of Houston Bauer College of Business and serves as Director of Professional Development for the Stephen Stagner Sales Excellence Institute (Stephen Stagner SEI) which provides the most comprehensive and deepest sales curriculum in the world. He served as the Director of Executive Education of the Stephen Stagner SEI from 2010 to 2015. He is the Chief Academic Researcher & Higher Education Representative for the AA-ISP, serves as the Vice-Chair of Digital Enablement & Development and Vice-Chair of the Africa Forum for the GSSI Global Sales Science Institute.
Prior to joining the University of Houston, Dr. Le Bon worked in both France and Singapore for over 10 years as an Associate Professor of Marketing and Department Head at ESSEC Business School which is widely regarded as a top business school in Europe. Before becoming a professor, he was a Strategic Account Manager for XEROX Corporation in France, and had sales and sales management roles in the media industry where he won several all-time sales awards. As a professor, he has earned over 20 international research and teaching awards, which makes Dr. Le Bon the most awarded Sales Professor in the world.
Dr. Le Bon teaching leverages his rich international background and experience and covers such topics as sales strategy; sales leadership; digital sales and account-based marketing; sales CRM; sales negotiation; competitive intelligence management; marketing strategy; value pricing. He consults and has directed numerous Executive Education Programs internationally for companies such as 3M, Arthur D. Little, BASF, DHL, Essilor, Eiffage, Groupama, Hanglas, IBM, Mazars, Mobivia, Renault-Nissan, Orange, Rogers, SBM, Samsung Motors, Schlumberger, SCI, Sodexo, Thales, among others. His research focuses on increasing inside and outside salespeople's performance, luck, and well-being; technology-guided sales; digital and social sales intelligence; competitive intelligence and sales analytics; prospective sales managers and salespeople competency models; customer satisfaction analysis and measurement. His work has been published in leading academic journals and presented at numerous international conferences.
Dr. Le Bon holds a Bachelor of Arts in Management Science, a Master of Science in Marketing and Strategy, and a PhD in Marketing from the University of Paris Dauphine. He was a Postdoctoral Scholar at the Pennsylvania State University within the Institute for the Study of Business Markets (ISBM) and is also an alumnus of the Kellogg ITP program of Northwestern University. He has worked and lived in Europe, Asia and the United States, and was born in the island of Mauritius (Indian Ocean).